REAL-WORLD EXPERIENCE
YIELDS REAL-WORLD RESULTS
A Coalition of
proven players
PASSIONATE PROMOTION
OF THE OUTDOORS
a strategic partnership
We can provide you with valuable insight and access to industry experts and our partnering businesses serving hunters and anglers throughout the region. These businesses have played an integral role in improving brand awareness and driving product sales for outdoor companies across the country.
Founded in 2001, Focus Outdoors TV produces award-winning entertaining, educational outdoor TV programming. Its shows have been a staple on the likes of The Outdoor Channel, The Sportsman’s Channel and The Pursuit Channel. With a focus on the upper midwest market, Focus Outdoors TV is rapidly expanding its geographic footprint through strategic relationships with cable providers and estimates a reach of nearly two million homes by the end of the year. Focus Outdoors is an integral element providing all video content for Focused Outdoor Promotions.
EyeTime Adventures is lead by Focused Outdoors Promotions partner, Dennis Foster, and exemplifies his passion for the outdoors. The business began as part of Foster’s foray as a pro on the Professional Walleye Tour in back in 2002. His success has given him access to a number of product sponsors and opened the opportunity to lead guided fishing trips throughout South Dakota. The business seeks to grow interest in the sport through the development of a number of children’s fishing events and the formation of the Northern Lake Oahe Walleye Series.
Based out of Mellette, South Dakota, Dakota Pheasant Guide has created strategic partnerships with land owners throughout South Dakota to give hunters from all over the country the hunt of a lifetime on self-guided and fully-guided pheasant and deer hunts. Each parcel of hunting property is held to strict standards of maintaining an ideal habitat for game. Deer hunts are strictly limited to ensure hunters enjoy the opportunity to bring home an impressive buck and stories for a lifetime. Regardless if you’re hunting pheasant or deer, you can expect a top-notch experience through Dakota Pheasant Guide.
Based out of Foreston, Minnesota, Midwest Gundog Kennels is one of the longest tenured gun dog facilities in the Midwest. Owner, Tom Poorker, has trained dogs to titles in AKC hunt tests and pointing dog field trials, NASTRA, NAVHDA and several hunting titles.
PRIME ACCESS TO THE MIDWEST
Our programming will get you the exposure you need in the Upper Midwest. We’ve created partnerships with cable network providers that results in your message or product having the potential to be seen in more than one million homes.
Our territories are strategic choices based on the ideal customer for outdoor products and services. Our coverage area reaches North Dakota, South Dakota, Minnesota, portions of Kansas as well as the Ohio shoreline of Lake Erie. We are aggressively expanding our coverage areas and total households by partnering with additional cable providers. Conservative estimates would indicate two million homes served by the programming of Focus Outdoors TV by the end of 2019.
PRODUCT DEVELOPMENT
TESTING
EVALUATION
DEMOS
PROMOTION
REVIEWS
CONSULTATION
We specialize in product consultation, testing and development as well as the inherent marketing and promotional responsibilities involved with new products. This is accomplished through a number of means including assistance with marketing plans, establishing strategic alliances, exposure in regionally and nationally published articles, dedicated social media campaigns, television exposure, personal appearances at seminars and children’s events, viability in professional walleye tournaments, and hands-on demonstration while guiding both hunting and fishing clients.
We do not take task of product development and promotion lightly and provide our partners with tangible results. Our expertise has earned us the honor of being an integral resource to increase sales for all of our Sponsoring Partners. Glimpse the caliber of the companies we represent by reviewing our product sponsors below. If you are interested in seeing what we can do for your company, please don’t hesitate to contact us to begin an informal discussion.
ABOUT OUR PARTNERS
Production
Monkeys
Based out of Aberdeen, this design agency has savvy marketers and talented designers who manage everything from brand design to website development to video production.
MIDWEST HUNTING
& FISHING
The insiders’ guide to hunting and fishing in the Midwest. Advertisers access avid outdoorsmen through its printed magazine distribution and digital platform.
Northern Oahe
Walleye Series
A full tournament circuit that through dedicated promotion draws more anglers than any other team walleye circuit in the country. This series offers an outstanding opportunity for exposure for our partners.
SOUTHPAW
PROJECTS
Southpaw Projects began because of the passion to create and to help others succeed in their passions with services including brand design, marketing strategy, videography and photography.
WHAT OUR CUSTOMERS SAY
UNIQUE & EDUCATIONAL
Focus Outdoors offers viewers unique and educational insights into the outdoor world via their emphasis on conservation efforts, the organizations that have been formed to benefit wildlife, and highlighting management programs that enhance our natural resources.
Forward Thinkers
Focus Outdoors successfully strikes the elusive balance in outdoor communications of entertaining and educating at the same time, all the while portraying hunting in a way that we can all be proud of. Focus Outdoors are forward thinkers who realize we must successfully defend hunting in the long-term from an increasingly urban and anti-use society. These guys get it.
MOST ENJOYABLE EXPERIENCE
I want to express my appreciation of you and your production crew’s professionalism, thoroughness, and work ethic. I have fully enjoyed working with you and your staff. In fact, while as a professional wildlife biologist for over 30 years I have on numerous occasions had the opportunity to work with TV or video production crews. There have been few, if any, that I have enjoyed working with more than you. Thank you for a most enjoyable experience! Good hunting!
SPEAKS LOUDLY FOR CONSERVATION
Focus Outdoors speaks loudly for the conservation groups and the sportsman of today. What they say and believe go along with the mission of the Ruffed Grouse Society.
RESPONSIBLE PHOTO-JOURNALISM
The Ruffed Grouse Society is honored to have been chosen as one of the series of outdoors shows Focus Outdoors will be airing this season. The “hands-on” approach to demonstrating what is meaningful in proper habitat, and what it takes to provide habitat is critical to assuring its abundant supply and the health of the forest. The Society applauds Focus Outdoors desire to promote responsible photo-journalism.
OUTDOOR AND HUNTING HERITAGE
Pheasants Forever appreciates Focus Outdoors’ coverage of important conservation issues effecting the future of our outdoor and hunting heritage. We also appreciate the highlighted focus on conservation organizations, like Pheasants Forever, that work hard every day to make a difference for wildlife.
ENERGY DEVELOPMENT AND WILDLIFE
I saw you on Focus Outdoors last night, hunting sharp-tails in NE earlier this fall. It was well done and I appreciated your comments about energy development and wildlife.
SPLENDID HUNTING AND FILMING
Thank you and the first rate crew from Focus Outdoors for an absolutely splendid hunting and filming experience last week. The professionalism of the entire team and the quality of the subsequent results made this a truly memorable experience. I and my colleagues at Delta Waterfowl appreciate the opportunity to discuss the twin messages of waterfowl conservation and the absolute necessity to protect our waterfowl hunting heritage. Outdoor productions such as Focus Outdoors are crucial in the dissemination of these important messages to a wide audience of hunters and non-hunters. Thanks again for the great experience and I look forward to working with you again.
WELL-ROUNDED PROGRAM
Focus Outdoors gets it. Conservation is the key to the future of our outdoor and hunting heritage. Focus Outdoors has the exciting elements of the hunt, while incorporating the educational aspects of conservation and hunter ethics. This combination creates a well-rounded program that illustrates how the efforts of organizations like Pheasants Forever are benefiting soil, water, air, wildlife, landowners, and the hunting public.
FINE UPLAND BIRD HUNTING
Thank you for your good work and for the very professional and enjoyable experience of hunting together with you and your crew as we taped some fine upland bird hunting in Nebraska. This was a new experience for me, and the efficient and relaxed manner in which you handled this made it all the more pleasant. You have a great crew and we saw some terrific dogs working in an altogether great place. I know the conservation message will be carried effectively in the context of such a great hunt with fast friends. Looking forward to the next chance to spend time together in the field!
WELL WORTH IT
Well worth the money to train both my dogs! A+ training and affordable!
VERY KNOWLEDGEABLE TRAINER
Tom is a very knowledgeable trainer. He did wonders with my stubborn, independent dog.
OUR EXPERTS
DENNIS FOSTER
Foster arrived on the scene as a touring pro on the Professional Walleye Tour in 2002 and has never looked back. Through EyeTime Adventures he promotes the sport of fishing being heavily involved in the development of tournaments such as the Northern Oahe Walleye Series as well as children’s events, when schedules allow, he also guides a select group of clients. Additionally, he operates a successful hunting guide service, Dakota Pheasant Guide, which specializes in deer and pheasant hunts in South Dakota. Foster is well known for his prolific writing and has been extensively published on a national level as well as in every outdoor publication in the Upper Midwest.
TOM POORKER
Poorker brings a variety of hunting experience to the table and specializes in gun dogs. He’s the owner of Midwest Gundog Kennels where he trains dogs to achieve titles in AKC hunt tests, field trials, NASTRA, NAVHDA and several hunting titles. Tom also founded Focus Outdoors TV which produces educational, entertaining outdoor shows for cable networks in the region. He’s also a radio personality, a published author, and has guided waterfowl, ruffed grouse and upland birds throughout the Midwest.
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